Gaya APA
DIRKSEN, C, J. et al
(1977).
Advertising Principles, Problems, and Cases
(
ed. 5)
.
Amerika:
Richard D. Irwin.
Gaya MLA
DIRKSEN, Charles, J.. et al.
"Advertising Principles, Problems, and Cases".
ed. 5
Amerika:
Richard D. Irwin,
1977.
Text.